Here’s nice little follow-up to a piece we ran yesterday. If you’re going to step on some toes, you’d better make sure they don’t belong to King Kong. It seems that Paul Christoforo, that deplorable P.R. guy with Ocean Marketing – the company behind the Avenger controller for PS3, is waiving the white flag. Yesterday, [...]

Continue reading " Ocean Marketing’s Paul Christoforo to Penny Arcade: ‘Please Make It Stop’ "

Wow, you’re just not going to believe this one. Penny Arcade has just posted an email chain between a customer named Dave and Paul Christoforo, a Public Relations rep for Ocean Marketing, the company behind the PlayStation 3 Avenger controller. (UPDATE: Paul is waving the white flag) Apparently, Dave had ordered a pair of Avenger controllers [...]

Continue reading " Avenger Controller and the Epic Ocean Marketing PR Fail "

An online hoax that falsely accuses McDonald’s of discriminating against African-Americans has turned into a PR disaster for the company. Over the weekend, the photograph to the right (click to enlarge) spread like wildfire around the internet. The picture seems to show an official-looking McDonald’s sign saying that the popular fast food chain will now [...]

Continue reading " Seriously McDonald’s: Racial Hoax Spreads Like Wildfire "

Just when you thought soap operas were going the way of the dinosaur, one if currently unfolding in the tech world that makes As the World Turns look like Green Acres. It seems that Facebook has been caught hiring the PR firm Burson-Marsteller, a top-five public relations firm, to pitch anti-Google stories to media outlets, [...]

Continue reading " Facebook Caught Hiring PR Firm to Smear Google "

Normally, once the Associated Press reports on a story, you can pretty much be sure that it’s true. Not this time. On December 29, we took an AP story and ran with it when reporting that Van Morrison had a baby boy with partner and manager Gigi Lee. The AP says it relied on info [...]

Continue reading " Van Morrison Baby Story Was a Hoax "