Hitwise has released a report revealing the top search queries on Twitter for the week ending March 21, 2009.
Taking the top spot is teen film smash “Twilight”, which is based on the book series of the same name.
Here is the complete top 25 list:

The report also shows that entertainment searches were the top category in [...]

Continue reading " Twilight Twiumphs on Twitter Search "

The Skittles experiment was somewhat unique and, while it wasn’t perfect, the results were phenomenal.  The campaign was effective in increasing the candy’s web site traffic in a big way.
Hitwise reports a 1332% increase in the web site’s visitors on March 3rd.  Alexa also confirms this spike in traffic.
It was fun AND it seems to [...]

Continue reading " Skittles Experiment Increases Traffic 1332% in One Day "

Here’s an interesting fact for SEO enthusiasts.
Hitwise reports that the length of our search queries has increased over the last 12 months. Comparing January 2009 to January 2008 reveals that longer search queries, averaging searches of 5 words or more in length, have increased by 10 percent.
During the same time period, shorter search queries, those [...]

Continue reading " The Rise of the Long-Tail Keyword "