Image via CrunchBase While it may look that was sometimes, the answer is “no”…at least according to Google. Yesterday, was one of those little windows of opportunity that Google seizes to perform maintenance on its Adsense servers.  Many publishers have questioned whether their earnings actually get shaved during this time period.  While your earnings might [...]

Continue reading " Adsense “Maintenance”: Does It Affect Your Earnings? "

Image via CrunchBase It looks as though Google is planning to monetize Google Friend Connect. Insiders at Google are jokingly calling it “FriendSense”. Like Adsense, Google plans to use Friend Connect as a framework to insert advertising onto third party websites. Friend Connect was first confirmed in May 2008. Earlier this month it opened to [...]

Continue reading " Google Friend Connect = FriendSense? "

Here are a couple of helpful tips regarding both Adwords and Adsense today. Adwords A few bad days of test performance will not ruin your Quality Scores. In order to optimize your accounts, you should run targeted tests on your bids, creatives, and keywords. These small tests are a useful way to measure the impact [...]

Continue reading " Adwords Quality Score Tip, Adsense Optimization Advice "

Image via CrunchBase, source unknown In yet another move to ramp up their revenue in a sagging economy (see iPhone Ads, Google Liquor Ads, YouTube PPC, YouTube Sells Out), Google has announced that they will now offer Adsense for Domains. From Google… With AdSense for domains, users can find relevant information rather than see empty [...]

Continue reading " Google Adsense for Domains: What’s Left? "

I just finished reading Secrets of Adsense 2009 and this is truly a great read.  While some don’t, I personally love Adsense.  Why?  It’s a heck of a lot easier to get a click than it is to get a sale. Sure, it’s short-sighted…there’s not relationship to form, no opt-in list that the user completes, [...]

Continue reading " Secrets of Adsense 2009 "

Google just released a really cool three-part, video series on how to improve the performance of your ads (translation: how to make more money with Adsense). For your convenience, here are the three videos, in their entirety… Part I: Bigger is better for Adsense units ———- Part II: Dress for success – impressing your audience [...]

Continue reading " Improve Your Google Adsense CTR "

It seems that the level of political ads showing up on Google AdSense around the time of the election has caused a minor uproar among some publishers. In a post on the Official AdSense Blog today, Google promised today to improve ad targeting and reduce the amount of time it takes for their “Competitive Ad [...]

Continue reading " AdSense Political Ads Cause Stir, Targeting to Improve "