It was just about two weeks ago that Tag Heuer decided to drop Tiger Woods like a bad habit. Now, in an epic turnaround, the Swiss watchmaker has flip-flopped and taken Tiger back, which is more than Elin Nordegren is likely to do.
Follow the whole story here: Tiger Woods Affair
Tag Heuer has posted the above photo on the company website, adding “the partnership with Tiger Woods will continue … but we will downscale the use of his image in certain markets for a period of time, depending on his decision about returning to professional golf.”
Sounds like the clock is ticking, don’t you think?
Related articles by Zemanta
- Tag Heuer Stands by Brand Ambassador Tiger Woods (newswire.ca)
- Tag Heuer Dumps Tiger Woods (pinkisthenewblog.com)
- Watch maker Tag Heuer to stop using Tiger in U.S. ads (cbssports.com)
- Tag Heuer to Limit Woods’s Exposure (nytimes.com)
Get Blippitt via RSS feed, Facebook, Twitter, Google+,
and be sure to get our Daily Email Broadcast.
