In a recent study by Zogby Interactive (one that I hope didn’t cost them too much money), it was revealed that more than 50 percent of those surveyed would choose the internet if they only had one news source.
File this under “The Land of Duh” perhaps, although it does further explain the demise of the print industry and where our world is heading.
What’s interesting is that only ten percent described social websites as being important for news…
The Internet is by far the most popular source of information and the preferred choice for news ahead of television, newspapers and radio, according to a new poll in the U.S.
But just a small fraction of U.S. adults considered social Web sites such as Facebook and MySpace as a good source of news and even fewer would opt for Twitter.
More than half of the people questioned in the Zogby Interactive survey said they would select the Internet if they had to choose only one source of news, followed by 21% for television and 10% for both newspapers and radio.
Only 10% described social Web sites as an important for news, and despite the media buzz about Twitter, only 4% would go to it for information.
Maybe we’re witnessing a “Twitter bubble.” Is Twitter the next Lava lamp or pet rock? Perhaps.
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