Social proof is often one of the strongest indicators of whether a purchase will be made. Nowhere is social proof more abundant than on Facebook.
Each and every month, over 25 BILLION pieces of content get shared on the world’s most popular social network.
But it’s not just Facebook. People turn to Twitter, Yelp, and even Google Places for reviews before making a purchase or deciding to do business with any given company.
Take a look at some more amazing social commerce psychology statistics below.