The kings of viral video, OK Go, are back with another killer video. This time they make use of some animal friends in “White Knuckles”.
OK Go approached animal training company Talented Animals with an idea for a music video where dogs would be front and center. They wanted something “magical and charming,” according to Talented Animals’ Roland Sonnenburg, “something that has never been done before.” Sonnenburg told them that anything that was physically possible could be done by dogs.
It was then when lead singer Damian Kulash him that the video should be done in one single take with absolutely no cuts.
It took three days and 72 takes, but they finally got it. Check it out below.
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- OK Go – White Knuckles: New music video (guardian.co.uk)
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