Two Natural Light Facebook fans, Danny and Rich, came up with an epic idea to make Natty Light the first beer in space.
Natty Light helped make their dream a reality, by offering to support their efforts on Natty’s Facebook page.
On November 16, 2011, the spacecraft was named the Aluminum Fullcan by Natty’s Facebook Fans.
The spacecraft was launched on Noember 17, 2011 via weather balloon at approx 11:11 a.m. and landed back on earth at approx 1:45 p.m.. The assent took about 2 hours rising to an altitude of 90,000 feet.
The Aluminum Fullcan spacecraft landed 60 miles from the launch site, and it took Danny and Rich 2 hours to locate by GPS due to the rural area of the landing. The event was a complete success and, the following day, on November 18, 2011, Natty Light officially became The First Beer In Space.
The spacecraft was composed of a styrofoam cooler carrying the first beer (full beer) in space on board, a GPS tracking device, an HD video camera pointed at another (empty) can on the outside of the ship.
Check out the amazing journey below.