MyAds Officially Launches on MySpace

F My Life: It's Funny, It's True, Except When It Happens to You

As we have been discussing for a week or two now, MySpace has finally unveiled its PPC advertising platform. Officially called MyAds, the new self-serve ad system is only allowing display ads for now, unlike Facebook, which allows text-based advertising.

For now, advertisers can choose between a 728 x 90 advertisment or a 300 x 250 spot. The system allows you to upload your own graphic, or create one from scratch with their proprietary ad builder.

MyAds does seem to be somewhat similar to AdWords and Facebook Ads, in that the click-through rate can influence your overall cost. The real blockbuster here though, as we mentioned before, is that these ads can be hyper-targeted. You want to advertise only to Family Guy fans? Just select that demographic. Male cycling enthusiasts? Go for it.

While my initial efforts with the system weren't that lucrative, things are starting to turn around now that I'm getting used to how it works.

Go check it out and take MyAds for a test drive.

Now, stop reading. Start making money.

CrunchBase Information

MySpace

Information provided by CrunchBase

Related Products:

Payback Time: Making Big Money Is the Best Revenge!

Ultimate Guide to Google Ad Words, 2nd Edition: How To Access 100 Million People in 10 Minutes

Sphere: Related Content

It's nice to see you again! Thanks for reading Blippitt. What do you think of this story? Be sure to leave a comment below.

Technorati Tags: Making Money, MyAds, MySpace, PPC

Related Stories on Blippitt:

william

This is a nice move by myspace; but it continues to follow their stale old act of creating large amounts of revenue on the backs of members and their content.

myspace is easily worth at least a billion, and where is the value coming from other than members/the communities content and activities.

How much ad revenue is myspace sharing with members that generate ad revenue for them ? Are they giving anything back to the community that has put them where they are ?

I am technology consultant, and this summer I became so feed up with the share cropper mentality of sites like myspace that I decided to build an application that shares the wealth that is created with the community.

We also have a stand alone ad service and we have a granular micro revenue sharing service that allows members to share their revenue with Friends, Groups, or Causes.

And unlike myspace and the rest we will be releasing most of the service to the open source community because we know we are not the smartest guys in the room.

Chris

@Matt - Thanks, buddy. Glad to have you as a reader.

@Allan - Definitely. Facebook is already there. Time for MySpace to take a crack at it.

Allan

Please keep us updated with consistent posts about your experience with MyAds. I think it is a killer idea and Myspace is an interesting platform for ads. Social networks have not been the best place for advertising, but now we have the opportunity to see user-generated ads.

What do you think about this ability to serve user-generated ads? Will it be big enough to move Myspace's revenue needle or will it be too small to register on the radar?