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Why is Google claiming that the Google Toolbar will speed up your Gmail?

Some users have noticed, when checking Gmail in IE6, a message from Google stating:

Get faster Gmail

What browser does Google recommend to make this happen?  Firefox?  Chrome?  Nope.  Internet Explorer 7 of course.

“We noticed that your current browser, Internet Explorer 6, is out of date. In order to improve your Gmail experience, we suggest that you upgrade your browser to a faster Gmail supported browser that works on Windows.”

get faster gmail using ie7

Can you guess what the added bonus is that comes with this particular version of IE7?  That’s right, it’s the Google Toolbar.

A similar page from Gmail’s help center explains that you can “make Gmail run an average of twice as fast” by installing IE7, Firefox 3 or Chrome. Google links to the official homepage of Mozilla Firefox, instead of recommending a customized version.

So thanks, Google, for hating all of our affiliate links.  When it comes to getting users to install your own toolbar, though, I guess all’s fair in love and surfing the web.

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