Get Your Drink on with New Adwords Alcohol Ads

Check out these Unusually Stupid Celebrities.

Earlier this fall they allowed beer. Today, Google Adwords announced that you can now advertise hard alcohol and liqueurs that target the U.S.

"Starting today, in response to advertiser feedback we've received over the years, we'll permit the advertisement of hard alcohol and liqueurs that target the U.S.

To comply with the updated hard alcohol and liqueurs policy, advertisers must promote the information about hard alcohol and liqueurs that their websites contain, such as recipes and brand messages. Ads that directly promote the sale of hard alcohol and liqueurs are still not permissible through our program. In contrast, advertisements for beer may directly promote its sale.

For example, under the hard alcohol and liqueurs policy, you might market to individuals searching for helpful and relevant alcohol-related information by promoting holiday cocktail ideas or the caloric content of popular spiked beverages. Under the beer policy, you might state a specific sales promotion for a great winter ale.

Hard alcohol and beer manufacturers can now take advantage of online holiday traffic and initiate campaigns that appeal to their target audiences."

Quick, somebody go find an alcohol affiliate program!

In other news, Gmail finally added a Tasks gadget today.

To make things easy, they've placed your tasks in the same kind of window as chats, so they're visible while you're scanning your inbox, reading mail, or searching (and in Settings, too). Just pop your list out into a new window to use Tasks outside of Gmail.

Also today, the Yahoo Search Blog announced that BOSS, Yahoo’s build your own search service, is now serving 10 million queries per day. That is about 100 queries per second and according to Yahoo, who cites comScore, that is just behind Ask.com’s search volume.

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