Bing is pulling out all the stops when it comes to marketing, in its attempt to unseat Google as "King of All Search."
Starting today, Microsoft will launch a television ad campaign promoting Bing. Looks like that's where a lot of the reported $100 million advertising budget must have gone.
The commercial touts Bing as a "Decision Engine" and also builds on the tag-line "Bing and Decide."
It's not bad. It's not worth $100 million, mind you, but it's not bad.
Judge for yourself. Here is the Bing TV commercial...
Related articles by Zemanta
- Bing Goes Mobile (ubergizmo.com)
- Microsoft Releases First Bing TV Ad: It's Time to Bing and Decide (geeksaresexy.net)
- Microsoft kicks off huge Bing ad push (news.cnet.com)
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